Custom software development is the designing of software applications for a specific user/ users within an organisation.

The software is designed keeping the company’s infrastructure, branding and implementation needs in mind, implying it can only work for that organisation.

Designing an application with your organisation’s needs in consideration implies an increased level of productivity.

The company that acquires a custom software must have an in-depth understanding of their needs and how they want the end product to address that need.

The risk of frequent changes or new requirements can result in a loss of project scope and can result in an end product different or insufficient to the original needs.